The Creator’s Marketplace: A Selling Guide for Creatives

Enroll in 'The Creator's Marketplace: A Selling Guide for Creatives' to revolutionize how you market and sell your artwork. This comprehensive course is tailored for artists and creative entrepreneurs, offering expert guidance on navigating various selling platforms, both online and offline. Learn strategic ways to showcase your work, balance sales channels, and apply effective metrics for ongoing success. Ideal for creatives seeking to expand their market reach and streamline their sales processes. Join us to transform your creative passion into a thriving business.

Is This Course Right for You?

If you’re a painter seeking the right online gallery, a jewelry maker looking to charm the local craft market scene, or a digital artist wondering if a personal website or an established online platform will best showcase your work, this course is tailored for you. It’s ideal for creatives at any stage – whether you’re just starting out or looking to expand your existing sales channels. If you’re ready to explore new horizons for your creative works and find the perfect platforms that resonate with your unique style, “The Creator’s Marketplace” is your starting line.

Why This Course?

Choosing where to sell your creative work isn’t just a decision; it’s a strategy. In “The Creator’s Marketplace,” you’ll learn how to align your artistic identity with the right sales channels. We help you weigh the benefits of selling through your own channels versus utilizing established platforms. The course also provides insights into effectively managing different sales avenues, understanding customer behavior in various settings, and balancing your presence to maximize reach and revenue. It’s about empowering you with the knowledge and skills to make informed decisions, ultimately leading to a more profitable and fulfilling creative career.

What You'll Learn

  • Explore Various Selling Option

    Delve into the array of venues where you can showcase and sell your art. You’ll understand the nuances of digital spaces like personal websites and online marketplaces, as well as physical venues like art fairs, galleries, and local shops. We’ll examine the unique benefits and considerations of each to help you find where your work fits best.

  • Develop a Strategic Selling Approach

    Learn to craft a selling strategy that aligns with your art style and reaches your desired audience. This objective will guide you in selecting the right combination of selling venues to effectively promote and sell your work.

  • Balance Digital and Physical Sales Outlets

    Master the art of using both online and offline venues effectively. Learn how to integrate and balance these channels to expand your reach and connect with a wider audience, without overwhelming your workflow.

  • Evaluate Your Options

    Gain the ability to critically assess different selling venues using a practical scorecard. This tool will help you systematically evaluate and compare various options based on factors like audience reach, cost, control, and suitability for your art, enabling you to make informed decisions about where to sell your work.

  • Streamline Sales Across Channels

    Acquire skills and strategies for managing sales across multiple venues efficiently. From tracking your products to maintaining consistent branding and customer experience, learn the key aspects of effectively managing diverse selling channels.

  • Monitor and Assess Performance:

    Understand and apply key metrics to continually monitor and assess the performance of your chosen selling venues. Learn how to track sales, customer engagement, and other important indicators to make data-driven decisions for ongoing improvement and growth.

Join Us and Transform Your Creative Business

Join us in “The Creator’s Marketplace” and embark on a transformative journey for your creative business. This course is your gateway to mastering the art of selling your work in the most fitting and effective venues. If you’re ready to elevate your art, reach new audiences, and streamline your sales process, enroll now. Discover the power of strategic selling and open new doors of opportunity for your creative venture. Let’s turn your artistic passion into a thriving, dynamic business together.

Join In Person @ The Forge: Nashville

Join us in person for an engaging and transformative experience!  Our workshops offer a unique blend of expert guidance and collaborative energy. Ready for a creative leap? Check out our upcoming dates below:

Tuesday, February 20, 2024

6:00 PM - 9:00 PM
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Enroll in our online workshop for a flexible, enriching experience. Learn on your schedule with engaging materials and continual support.
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James Szuch

Your Instructor

James Szuch is passionate about helping creatives unlock the business potential of their creative endeavors. Through classes, workshops, and coaching, he is dedicated to ensuring that creatives have the knowledge and skills to shape their businesses to meet their financial, personal, and creative goals.

James has been teaching business and entrepreneurship in graduate and undergraduate programs for over a decade. He currently teaches entrepreneurship at the O’More School of Design at Belmont University. James has also worked with organizations like the Arts and Business Council of Greater Nashville, the Nashville Fashion Alliance, and Fort Houston to deliver business education programs to artists and creative makers.

Get To Know James
The Forge: Nashville

Your Venue

We’re thrilled to partner with The Forge: Nashville to host our in-person workshop sessions.

Founded in 2012, the Forge Nashville is a 501(c)3 nonprofit organization located in a 23,000 square foot facility in the Railyard District near the Cumberland river. The Forge offers a massive makerspace, shops, gallery, artist studios and office space geared specifically for the artisans and creative misfits of Nashville. No matter your creative medium, you can find resources and a vibrant community at the Forge. We support artists by offering access to professional equipment and classes, affordable work space, scholarships, public and private events.​

Get To Know The Forge

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Be the first to access our transformative online courses at The Creator’s Business Academy. Tailored for artists and creative entrepreneurs, our courses are designed to turn your artistic passion into a thriving business. Sign up now to get early notifications and special resources just for our VIP members!